Help Zoolatech grow a consistent B2B social media presence, with LinkedIn as the main channel and supporting activity on X, YouTube, Instagram, Facebook, and other relevant platforms.
This is a hands-on role focused on daily execution: planning content, writing and adapting posts, coordinating visuals, publishing, engaging with audiences, and improving results based on data.
Maintain the LinkedIn-first content calendar and plan supporting content for X, YouTube, Instagram, Facebook, and other relevant platforms.
Create posts covering client cases, expert insights, funding news, events, webinars, awards, company updates, and occasional hiring news.
Adapt one idea into platform-specific formats: LinkedIn posts and carousels, X threads, YouTube descriptions and short-video concepts, Instagram and Facebook posts.
Research funding stories using Crunchbase and original press releases. Verify claims and obtain approval before naming clients or sharing project details.
Prepare the monthly Zoola Insights LinkedIn newsletter: gather material, write and edit copy, coordinate review, and publish.
Promote webinars and events through announcements, speaker content, reminders, and follow-ups. Repurpose ClickMeeting transcripts into posts and short-form content ideas.
Support LinkedIn ambassadors through expert interviews, ghostwriting, and a reusable post library.
Prepare thoughtful comments on relevant Retail, Healthcare, Logistics, and Fintech conversations aligned with account-based marketing priorities.
Monitor comments, messages, and mentions; reply to routine questions and route others to the right people.
Track traffic with UTM tags and Pretty Links. Present monthly results across channels, with lessons and specific improvements.
Hands-on experience managing B2B LinkedIn content and company pages.
Practical experience with X, YouTube, Instagram, Facebook, and adapting content for each platform.
Strong English writing and editing across posts, threads, newsletters, captions, and ghostwritten content.
Ability to explain technical topics clearly for B2B audiences.
Understanding of short-form video formats, social visuals, and design briefs.
Practical PR judgment around factual claims, client permissions, sensitive information, and approvals.
Working knowledge of native social analytics, newsletter metrics, UTM tracking, and reporting.
Practical use of AI for research, drafting, and repurposing, with fact-checking, human editing, and confidentiality safeguards.
Reliable management of deadlines, feedback, and publishing details.
