Success Story

AI Hackathon Sparked Hands-On Product Experimentation

Zoolatech engineers joined MasterControl's internal innovation sprint, contributing to teams that turned bold ideas into working AI prototypes.
Rapid AI prototyping
contributed to functional AI demos built in just five days.
Award-winning participation
for teams recognized as top performers.

Technologies

Technologies

Expertise

Expertise
Client Overview

MasterControl

A global enterprise software provider serving highly regulated industries hosted an internal innovation hackathon to spark creativity and explore how AI could address real business challenges. Zoolatech engineers, who work alongside MasterControl’s teams as a long-term engineering partner, were invited to take part.

Industries

Life sciences, Healthcare, Manufacturing software

Headquarters

Salt Lake City, UT, USA

Company size

1,000+ employees
Challenges

AI Potential Was Untapped

MasterControl wanted to explore how AI could reduce manual work, improve usability, and accelerate innovation across its enterprise platform.
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Accelerating Product Innovation

MasterControl needed new ways to evolve its enterprise platform faster by testing AI-driven features that could enhance usability and automation.
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Reducing Manual, Document-Heavy Workflows

Teams wanted to eliminate time-consuming setup and operational tasks by applying AI to recognize documents, extract data, and generate digital templates.
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Preparing the Platform for an AI-Enabled Future

The company sought practical prototypes that could demonstrate how AI assistants and intelligent workflows could be integrated into its regulated software ecosystem.
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Why They Chose Us

Trusted Expertise for Enterprise AI Innovation

MasterControl selected Zoolatech for our ability to quickly build AI-powered prototypes and deliver secure automation solutions within complex, regulated environments.
Tailored AI strategy for each client

AI integration and prototype development

We rapidly design and build AI-driven features that connect with enterprise platforms and deliver measurable workflow improvements.
Tailored AI strategy for each client

Regulated workflow automation expertise

We build secure AI solutions that streamline document-heavy processes and fit seamlessly into compliance-driven environments.
Zoolatech is a senior-heavy engineering firm with Silicon Valley roots and a Miami HQ, specializing in legacy modernization, system re-architecture, and AI deployment to drive long-term, compounding value.

2017

Year Founded

600+

Employees

96%

Client Satisfaction
Workflow

Contributing to Working AI Prototypes in One Week

Zoolatech engineers joined cross-functional hackathon teams alongside MasterControl's product, AI, and development specialists to help design, build, and demo prototypes within the five-day sprint organized and led by MasterControl.
Phase 1

Ideation and team formation

Mixed teams of MasterControl and Zoolatech members aligned on use cases — focusing on AI features that could enhance usability and reduce manual product tasks.
Phase 2

Rapid prototyping

Team members worked intensively to create proof-of-concept MVPs, using MasterControl's internal AI tools, infrastructure, and secure data environments.
Phase 3

AI Integration and testing

Teams connected LLMs to sample product data to explore intelligent outputs — such as automated document parsing and workflow drafting.
Phase 4

Demo and evaluation

Each prototype was presented to MasterControl's internal judges, who assessed functionality, user experience, and potential business value.
Phase 5

After the sprint

MasterControl's teams own the evaluation of hackathon insights and any decisions about applying them to the company's platform and AI direction.
In one week, Zoolatech delivered award-winning AI demos that automated workflows and helped shape future platform innovation.
Solution

Hackathon Prototypes That Explored What's Possible

Teams with Zoolatech participation built proof-of-concept MVPs that explored how AI might support product workflows and simplify user interactions. These were experimental demos, not production features.
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Intelligent document recognition (prototype)

A demo showed how AI models could analyze lengthy maintenance and operational documents to draft digital templates — illustrating potential time savings in manual setup.
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Workflow drafting assistant (prototype)

A hackathon-built assistant demonstrated how users might create workflow drafts from plain text or uploaded materials, hinting at a gentler learning curve for new operators.
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Interactive concept UIs

Demo interfaces visualized how AI features could fit within an enterprise product experience.
Results

From Sprint to Shared Learning

Teams featuring Zoolatech engineers earned top honors in both the general and AI categories — a result that reflected close, trusted collaboration between the two companies' engineers.
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Dual hackathon wins

Top recognition in both the AI and overall innovation categories for teams that included Zoolatech members.
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Rapid AI integration

The sprint showed that embedded partner engineers can contribute meaningfully to a client's internal innovation initiatives.
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Accelerated product learning

The hackathon gave everyone involved a safe environment to experiment with AI and test ideas quickly.
Business Value

Supporting a Culture of Continuous Innovation

The hackathon demonstrated that with the right structure and collaboration, partner engineers can plug directly into a client's innovation process and add value fast.
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Innovation mindset

Zoolatech engineers gained hands-on AI experimentation experience and confidence to propose forward-looking ideas within their engagement scope.
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Accelerated product evolution

Working shoulder-to-shoulder in a high-intensity sprint strengthened trust and day-to-day collaboration between Zoolatech and MasterControl teams.