Success Story

Supporting the Development of a New B2B Platform

Zoolatech supported a distributed engineering team working on Wish’s B2B commerce initiative. The engagement focused on delivering scalable software, maintaining quality standards, and supporting rapid product development.
Distributed delivery
across engineering teams in Kyiv and San Francisco.
Quality-focused development
through testing, code reviews, and CI/CD practices.
Supporting the Development of a New B2B Commerce Platform
Supporting the Development of a New B2B Commerce Platform

Technologies

Technologies

Expertise

Expertise
Client Overview

Wish

Wish is a global e-commerce company known for its consumer marketplace application with more than 500 million downloads.

The company launched a new B2B initiative focused on expanding its commerce capabilities while leveraging the scale and operational experience of its existing platform.

Industries

E-commerce

Headquarters

San Francisco, CA, USA

Company size

500+ employees
The Challenge

Need for Engineering Expertise

The client was establishing a new B2B product initiative while maintaining the speed and agility expected from a startup environment. The success required scalable engineering practices, strong quality standards, and close collaboration across distributed teams.
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Rapid product development

A new B2B initiative required teams to move quickly while maintaining software quality and reliability.
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Distributed collaboration

Engineering teams operated across multiple locations, requiring effective communication and delivery processes.
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Scalability requirements

The platform needed to support future growth while maintaining performance and maintainability.
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Quality ownership

Testing, automation, and code quality needed to be integrated throughout the development lifecycle.
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Why They Chose Us

End-to-End Product Engineering Capabilities

The engagement highlighted Zoolatech’s ability to contribute across frontend, backend, and quality engineering disciplines.
Tailored AI strategy for each client

Cross-functional expertise

The team provided engineering support across multiple technical domains, including frontend, backend, and test automation.
Tailored AI strategy for each client

Engineering ownership

Engineers participated throughout the software development lifecycle, from implementation and testing to code reviews and release activities.
Zoolatech is a senior-heavy engineering firm with Silicon Valley roots and a Miami HQ, specializing in legacy modernization, system re-architecture, and AI deployment to drive long-term, compounding value.

2017

Year Founded

600+

Employees

96%

Client Satisfaction
Workflow

Collaborative Product Development

The engagement followed an iterative product development approach within a distributed engineering organization.
Phase 1

Requirements alignment

Teams worked closely with stakeholders to understand business priorities and product requirements.
Phase 2

Solution design

Engineers collaborated to identify technical approaches aligned with product goals and quality standards.
Phase 3

Implementation

Frontend, backend, and quality engineering teams delivered functionality through iterative development cycles.
Phase 4

Validation

Automated testing, reviews, and quality controls were applied throughout development.
Phase 5

Release support

Teams supported deployment and ongoing delivery activities using CI/CD practices.
Zoolatech supported the development of a new B2B commerce initiative through cross-functional engineering and quality-focused delivery practices.
Solution

Supporting Product Development Across Multiple Engineering Disciplines

The engagement combined frontend, backend, and quality engineering capabilities to support the development of the new platform.
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Frontend engineering

React-based development supported the delivery of user-facing product experiences and application functionality.
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Backend services

Engineers contributed to scalable backend systems and service-oriented architectures supporting platform operations.
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Test automation

Automated testing practices were applied to improve quality, reliability, and release confidence.
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CI/CD workflows

Continuous integration and delivery practices supported iterative development and deployment activities.
Results

Strengthening Product Engineering Delivery

The engagement strengthened the engineering capacity supporting product development.
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Expanded engineering coverage

The client gained support across frontend, backend, and quality engineering disciplines.
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Consistent quality practices

Testing, automation, and review processes were incorporated into day-to-day development activities.
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Distributed team collaboration

Engineering teams collaborated across locations to support ongoing product delivery.
Empowerment & Value

Establishing a Foundation for Continued Product Growth

The client can continue evolving the platform using scalable engineering and quality practices.
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Scalable development model

The engagement demonstrated an approach for supporting growth through distributed product engineering teams.
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Sustainable quality processes

Testing and delivery practices provide a framework for future platform evolution.