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Stanford
Magazine
Learn how we improved and made Stanford Magazine’s website more convenient.
Stanford Magazine is published by the Stanford Alumni Association, Stanford University, whose purpose is nurturing an intellectual and emotional connection between readers and the University.
The Stanford Magazine publishes articles from a broad spectrum that includes contemporary research, public policy, higher education, medicine, science and technology, art and entertainment, history, humor and sports.
What our
challenge was
- Creating a scalable platform that could be easily managed by the editors team clients, who are not technically savvy.
- Develop a website with a specific focus on mobile readers, including younger alumni.
- Make content easier to consume and share.
What our
solution was
- Using special tools we got formatted text from html format in which were all the articles.
- Manually removed the remaining special characters, formatting elements, and broken links.
- Wrote import and export scripts to move articles to a new CMS.
- Optimized a CMS to make it work quickly and added special tools for editors.
- Added a Search and configured it to work correctly.
Tech Stack.
-
Ruby on Rails
-
Froala
-
React
-
Ruby on Rails
-
Froala
-
React
The outcomes
of this project.
- Successful content migration from previous CMS to a new one (8000 articles)
- Added custom CMS for articles creation: full-cycle of article workflow automation from initial draft to final approval.
- Accessibility improvement: made the website suitable for use by everyone, including people with disabilities using Google Lighthouse and other Accessibility Testing Tools
- Improved and adapted a correct search on the site
- Added pre-publishing mode. We improved full-cycle workflow automation for the editorial staff, which allows them to save team members time by using the pre-publishing mode, the "send for approval" option, and inline commenting.
- Inline commenting: editors can add comments within the content of a document directly
- Performance optimization: We accelerated the loading of the cache, added convenient tools for editors
- Advanced analytics integration to receive data on the number of users, analyze their behavior and data about the source from where visitors go to the resource
- We built a robust content management system that allows the team to easily update stories and repromote them on the site, in social channels and in newsletters.
