Head of Marketing
Location:
Other, Central Europe
Seniority:
Senior
Technologies:
Management

We’re looking for a Head of Marketing - a strategist with a roll-up-your-sleeves mentality - to lead the development and execution of our marketing vision. In this high-impact leadership role, you’ll shape our brand, accelerate growth, and drive measurable business results. 

You’ll combine big-picture thinking with hands-on execution - leading a growing team, building demand, and enabling our sales and account teams with high-quality, insight-driven marketing. 

This is an exciting opportunity to make your mark and elevate a brand at the forefront of the B2B tech space.

Key Responsibilities:

  • Strategic Leadership: Develop and implement comprehensive marketing strategies that align with our business objectives and drive growth.​

  • Team Development: Lead, mentor, and expand a high-performing marketing team, fostering a culture of creativity and excellence.​

  • Demand Generation: Drive multi-channel campaigns to boost lead generation and conversion rates, utilizing digital marketing, ABM, events, and more.​

  • Brand Management: Strengthen our brand presence in the B2B technology sector through compelling content and consistent messaging across all platforms.

  • Performance Analysis: Utilize analytics to measure campaign effectiveness, optimize strategies, and report on key performance metrics.​

Essential requirements:

  • 5+ years of experience in marketing, with over 2 years of significant leadership experience in IT companies.

  • Proven success in crafting and executing strategies that drive revenue growth.​

  • Strong analytical mindset with experience in setting and tracking marketing KPIs (e.g., MQLs, CAC, attribution models)

  • Excellent leadership and team development skills, with a track record of growing and enabling high-performing teams

  • Excellent communication and leadership abilities, capable of influencing at all organizational levels.

  • Demonstrated ownership of marketing budgets with a focus on ROI

  • Hands-on experience with marketing tools (e.g., Google Analytics, LinkedIn Campaign Manager, CRM/automation platforms)

  • Strong content marketing skills — able to guide or contribute to the creation of impactful content across formats

Preferred requirements:

  • Experience with Account-Based Marketing (ABM) strategies and tools.​

  • Prior collaboration with external marketing agencies.​

  • Proficiency in Google Analytics and LinkedIn Campaign Manager.​

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